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Unique Business Holiday Cards – The Time is Now

Unique Business Holiday Cards – The Time is Now

We are approaching the time of year when many business owners or managers are wondering whether to send out holiday cards. And if the decision is “yes,” they’re wondering what type to send and to whom.

Before tackling the creative aspect – the type of card to send – let’s determine whether you should send unique business holiday cards out at all. To determine this, take this one question quiz:

Q: Do you want to make a favorable impression on your customers and prospects using an opportunity that comes only once a year?

If you answered “yes,” you are ready to tackle the fun part: Choosing the style of card you wish to send.

If you answered “no,” you have time to reconsider, but not much. That’s because the window of opportunity for you to design, print, and mail your cards is closing soon. While you are reconsidering, consider this:

Christmas cards are guaranteed to get opened. In fact, it’s probably the one piece of mail from your company other than an invoice that can make that statement. Your customers and prospects will open your holiday card because they are curious to know two things:

  1. Who is it from?
  2. What does it look like?

The appearance question is a reflection of your creativity and makes a statement about your company. A card off the shelf looks like, well, it looks like a card off the shelf. But a unique business holiday card is like a billboard: People can’t help but notice it and share it. And consider this… In many offices, your “billboard” will be pinned, stapled, taped, or otherwise attached to a wall or post or other part of the customer’s office for about a month. That’s a lot of free advertising for a few cents. In fact, your unique business holiday card may provide a huge return on your marketing investment.

When you are ready to discuss your unique business holiday card, contact Southern California Graphics – we’ll make the process merry.

The better printing difference

The creative development of your unique business holiday card is crucial, of course, but having your masterpiece produced by an experienced printer will help ensure that it gets the attention it deserves. And nothing beats printing with a firm that is concerned about the environment.

In the world of Los Angeles printing services, Southern California Graphics (SCG) has been a trusted name for over 40 years. Our design and production teams understand how a target audience experiences a brand, and produces exceptional visual products, including unique business holiday cards. Plus, our print shop houses only the leading edge technology print equipment and machinery, including the new HP Indigo 10000 Press, which provides super sharp images and text.

SCG is the commercial printing company with the right collateral materials to satisfy all of your B2B marketing strategies, including:

  • Business holiday cards
  • Brochure printing
  • Folder printing
  • 3D printing
  • Large format printing
  • Catalog printing
  • And yes, direct mail

In a B2B setting, where contracts have crucial dollar value and importance, turn to SCG to help position your brand to get the response you want. For more information, call us at (310) 559-3600 or click here to reach us online.

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