Why Printing Could Make the Difference for Your Beverage Company
If you are part of a beverage company, you might be wondering how you can stand to improve your social outreach, gain exposure and leads, and get your product in front of the people that will propel your brand to success. You should strongly consider looking into print services for beverages to give you the edge that your company needs. There are many ways in which professional design and printing by companies experienced in print services for beverages can be the springboard to propel you to success.
Print Services for Beverages: Packaging
First of all, the most basic of print services for beverages consists of packaging. How is your product packaged? Do you need labels, cartons, boxes, crates, or other packaging? How are they designed? Could they be more efficient, more economical, more eye-catching? High quality printed materials can be the difference between your product catching a discerning customer’s eye, and being left on the shelf. If you want your product to stand out from its competition in the best way, you need a professional design team working on your packaging solutions, and a fully-equipped modern printing company delivering your packaging.
Print Services for Beverages: Promotional Materials
So you have your product. The labels are beautiful, you have packaging for four-packs, sixteen-packs, and crates. That’s a great start, but if you really want to shift product, you need a little extra help from print services for beverages. Posters, standees, point of sale displays, and even personal items like coasters and branded cups can be a huge advantage in the battle for eyes and minds. Point of purchase marketing in particular, when professionally designed and printed, can produce double-digit increases in sales. The trick of effective point of purchase marketing is equal parts psychology, science, and old-fashioned sales technique. Make sure you hire print services for beverages that are skilled in building point of sale displays with state-of-the-art production techniques, so that you maximize your exposure and sales.
Print Services for Beverages: Trade Shows
While you’re attempting to find bars, supermarkets, and other vendors to stock your beverage, you’ll inevitably need to step into the world of trade shows. The best way of succeeding at one of these is to invest in your display. Print services for beverages at trade shows mean that your trade show display will be designed and installed by professionals. Backlit displays, with their ultra-clean, super striking appearances, are just one kind of display that has proven popular with trade show attendees in recent years. Pop up banners that can be displayed throughout the venue can also go a long way to increasing your visibility and capturing the attention of attendees who might not have found your display without the help of print services for beverages.
Get a quote from Southern California Graphics if you need print services for beverages. Southern California Graphics offers a range of materials and expert techniques, including dull varnish, embossing, black UV effect, specialized UV coatings, environmentally friendly printing, debossing, laminating, QR code imprints, perforating, and more. Visit http://www.socalgraph.com or call (310) 340-2412.